If you're in the web game, and there is not many of you who aren't (even if you've got a Facebook or Twitter account, you're in the web game), one important factor in generating people who will listen and buy from you is credibility.
Originally, credibility was established by word of mouth. These days however, we've got Social Media. One thing that took "social" and "credibility" to new heights was Social Bookmarking, sometimes referred to as Viral Media.
Social Bookmarking aims to take the guesswork and labour out of looking at relevant websites - that is - relevance based on human experience, not Google's relevance scale.
One advantage of using Human relevance rather than Machine relevance, is that Humans actually know what appeals and is good value, where Machines are easily fooled.
So where does Human relevance reside? There are several platforms out there, but here are the most popular:
Digg.com: The most popular and widely recognised
Delicious.com or Del.icio.us: Perhaps THE most utilised viral platform
StumbleUpon.com: Dedicated to cool sites people accidentally come by
Reddit.com: Mainly caters to news/blogs
Mister-Wong.com: A unique bookmark management system
Gaining a presence on these sites can prove extremely rewarding. However getting noticed on here is another thing entirely.
Shocking, entertaining, groundbreaking and hilarious content usually prevails, so have a strategy before you commence.
Until Next Time,
Tomer Garzberg
http://ping.fm/iFP0k
Tuesday, April 13, 2010
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